Interview

In the following interview with Astrid Meyer-Krumenacker, lawyer and recognized expert in digital transformation, you will gain deep insights into the impact of the new EU regulations on the German and European economy. A central topic will be the recently enacted EU Deforestation Regulation (EUDR), which, although already legally binding since 29 June 2023, has only recently come into sharper public focus.

The regulation poses immense challenges for companies – from large corporations to micro-enterprises. The aim of the regulation is to ensure that products placed on the market in the EU are deforestation-free. A wide range of raw materials and products are affected, including beef, coffee, cocoa, soy, wood and many more. The case of the supermarket chain Rewe, which questioned suppliers of printed products regarding their compliance with the EUDR, has already made it clear that many companies are not yet prepared for the requirements.

In the interview, Astrid Meyer-Krumenacker will address the far-reaching consequences of the EUDR, particularly for micro-enterprises, which are required to fully implement the regulation by mid-2025. She will explain what measures are necessary to prove the legally required “deforestation-free” status, what legal uncertainties still exist, and why the European Commission is considering a possible postponement of the implementation deadline.

This interview is a must for anyone who wants to understand how new regulations such as the EUDR will change not only the economy, but also the day-to-day operations of companies. Look forward to exclusive insights into the legal situation, challenges and solution approaches from one of the leading experts in this field.

Silicon Valley Europe: Ms. Meyer-Krumenacker, you are an expert in digital transformation and legal frameworks at European level. How do you see the connection between the new EU Deforestation Regulation (EUDR) and the challenges companies face in the course of digital transformation?